NFC marketing predicted to soar in UK following release of Apple’s iOS 13

Companies are predicting a surge in popularity for NFC marketing products following the latest developments from Apple, with the iOS 13 update due to be released on September 19th.

Both Apple and Android smartphones have in built NFC technology, which now enables customers to access information directly on their phone when tapping any NFC programmed tag or device. It’s predicted that by 2020, Android phones will account for 85 per cent of all smartphones globally, with over 2 billion NFC featured devices currently operating worldwide. Tech specialists predict that this technology will continue to grow by up to 20 per cent over the next few years. 

The rise of NFC as an in demand technology is paving the way for designs such as keyless locks, digital IDs to replace travel and medical documents, as well as an exploding retail scene from interactive experiences, digital displays, and easy to use business tools for products and sales. Despite this surge, few companies are able to offer these products, with UK NFC marketing agencies being highly sought after. This has lead to goTap being the leading brand on the south coast for NFC marketing strategies, campaigns and products. 

GoTap utilise the power of contactless technology that is inbuilt within all modern smartphones, no apps or software is needed, simple tap to turn a customer digital. We encourage customers to interact with the physical world, directing them towards additional product information, discounts, vouchers, reviews, social media, data collection, location and directions. The options are endless. We can create unique marketing campaigns that work for you. We turn your products & business into consumer digital experiences, pushing your clients online to deliver faster, smarter customer engagement and increased conversions. Our full service packages help visionary brands digitise their business & deliver exciting and informative customer experiences. So if you’re looking to get ahead of the game, simply drop us a message and we can get started.