NFC Marketing Labels for Beers, Wine and Beverages

Looking for a way to market your products digitally? Mainstream drinks companies such as Absolut and Malibu are already taking advantage of NFC tagging to market their brand and steer users to new products. At EuroCIS2019, The Leading Trade Fair for Retail Technology, showcased Rako Security Label’s NFC technology for gin bottles. 

With the use of NFC marketing technology, and goTap’s personally styled NFC tags, we can help you advertise from any product relating to your business, from beer bottles, wine and  coasters direct to customer phones without any need to download an app or browse search engines online. These handy labels on beverages can enable the customer to view information about the product, price, order information or even links to your website or social media. 

Local Brighton restaurants including The Chilli Pickle and Market Restaurant and Bar are already in the process of merging their products with our personalised NFC marketing campaigns, which are set to explode on the current market, with our statistics already showing the difference it can make to online website conversions and an increase in sales. 

With recent surveys showing that over 90% of customers opt for browsing or buying products in store, it’s an investment that’s worth it when today’s customers are looking to access items digitally and with ease. If your company’s ready to take the leap, why not drop us a message over at goTap.


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