One of the most frequently asked questions we receive from clients or customers is simply what’s so special about NFC? How does it differ from just ordinary QR codes? And although it might not seem like the differences are big, they actually make a huge difference to what you can achieve and the speed in[…]
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Spotting the Differences between QR Codes and NFC
Near Field Communication, NFC Knowledge, NFC Marketing, NFC Retail, NFC Security Mar 03, 2020
NFC marketing predicted to soar in UK following release of Apple’s iOS 13
NFC Marketing, NFC Retail Sep 11, 2019
Companies are predicting a surge in popularity for NFC marketing products following the latest developments from Apple, with the iOS 13 update due to be released on September 19th. Both Apple and Android smartphones have in built NFC technology, which now enables customers to access information directly on their phone when tapping any NFC programmed[…]
NFC’s Remarkable Ability to Drive Sales in Restaurants and Retail
Near Field Communication, NFC Knowledge, NFC Marketing, NFC Retail Sep 03, 2019
In our current climate, digital marketing is valued above all other forms of strategic marketing, and NFC technology is an untapped gold mine. NFC can be adapted to successfully market or advertise targeted campaigns, access product information and offers or simply allow customers to access information about your store or brand with ease. Retail brands,[…]